Ryan

Account Executive | Business Development Representative | Financial Analyst | Sales Development Representative
San Diego, US | www.linkedin.com/in/ryan-wolley-herrera-7a40a9199 | gethiringfunnel.com/u/ryan
Target roles: Account Executive | Business Development Representative | Financial Analyst | Sales Development Representative
Early-career finance professional transitioning from financial advisory into sales-driven roles, combining Bloomberg Terminal expertise and financial modeling with hands-on sales cycle management. Bilingual (English/Spanish) with proven ability to analyze funnel metrics and close high-ticket deals.
Selected Impact Highlights
1st Place SDSU FIN 327 Investment Competition: Won campus investment competition demonstrating valuation and deal evaluation skills
Financial advisor at Prudential Financial: Built financial literacy programs and delivered tailored financial checklists while preparing clients for SIE and Series 7
Full sales cycle ownership at Pypes LLC: Lead consultative sales for high-ticket professional development programs with focus on CPL, CAC, and close rate optimization
VCIC Venture Capital Competition: Learned to valuate pre-IPO companies and identify signals driving successful venture outcomes
Core Professional Competencies
Superpowers: Consultative sales with full-cycle closing capability, Financial modeling and analysis (Bloomberg Terminal certified), Funnel metrics optimization (CPL, CAC, LTV), Bilingual communication (English/Spanish), Client needs assessment and tailored solution delivery.
Role fit: Account Executive (Entry-Level, primary), Sales Development (Entry-Level, primary), Business Development (Entry-Level, secondary), Financial Analyst (Entry-Level, secondary).
Selected Work & Outcomes
Candidate Kit
CANDIDATE CONVERSION KIT
Ryan

Ryan

Account Executive · Business Development Representative · Financial Analyst
Candidate thesis

Early-career finance professional transitioning from financial advisory into sales-driven roles, combining Bloomberg Terminal expertise and financial modeling with hands-on sales cycle management. Bilingual (English/Spanish) with proven ability to analyze funnel metrics and close high-ticket deals.

Routing destination

Route to Account Executive, Business Development Representative, Financial Analyst teams building high-throughput services in the candidate's core stack.

4
documented proof points
4
best-fit target roles
5
core superpowers
4
target archetypes
MARKET PLACEMENT SNAPSHOT

Where this candidate belongs

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Primary lane

Consultative sales with full-cycle closing capability. Financial modeling and analysis (Bloomberg Terminal certified). Funnel metrics optimization (CPL, CAC, LTV). Bilingual communication (English/Spanish).

Strong adjacent lanes

Account Executive, Sales Development, Business Development, Financial Analyst.

Work model

Remote-first. Hybrid considered for high-alignment local roles. Based in San Diego, US.

Compensation positioning

Targeting $60K+. Currently: Account Executive.

Fastest close path

Recruiter screen → hiring-manager review → technical conversation around 1st Place SDSU FIN 327 Investment Competition, Financial advisor at Prudential Financial, Full sales cycle ownership at Pypes LLC.

Best-fit roles
Account ExecutiveBusiness Development RepresentativeFinancial AnalystSales Development Representative
Industry bridge logic

Ryan's work in Account Executive, Sales Development, Business Development translates directly into adjacent domains with similar architecture, scale, and reliability needs.

Employer-facing guardrails
  • Primary production depth is the candidate's core stack. Other tooling framed as ramp/adjacent unless proven.
  • Leadership framing is technical leadership (mentorship, code review, architectural direction). Formal people-management should be validated per role.
  • Additional interests are personal/research at present, not production claim.
MASTER PROOF INDEX

Master Proof Matrix

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This reusable proof index maps common senior/staff engineering requirements to candidate proof. Role-specific addenda extend — not replace — this base matrix.

1st Place SDSU FIN 327 Investment Competition
High

Requirement: Deliver on 1st place sdsu fin 327 investment competition at production scale.

Proof: Won campus investment competition demonstrating valuation and deal evaluation skills

Fit: direct
Financial advisor at Prudential Financial
High

Requirement: Deliver on financial advisor at prudential financial at production scale.

Proof: Built financial literacy programs and delivered tailored financial checklists while preparing clients for SIE and Series 7

Fit: direct
Full sales cycle ownership at Pypes LLC
High

Requirement: Deliver on full sales cycle ownership at pypes llc at production scale.

Proof: Lead consultative sales for high-ticket professional development programs with focus on CPL, CAC, and close rate optimization

Fit: direct
VCIC Venture Capital Competition
High

Requirement: Deliver on vcic venture capital competition at production scale.

Proof: Learned to valuate pre-IPO companies and identify signals driving successful venture outcomes

Fit: direct
Consultative sales with full-cycle closing capability
High

Requirement: Ship work that requires consultative sales with full-cycle closing capability.

Proof: Demonstrated at prior roles.

Fit: direct
Financial modeling and analysis (Bloomberg Terminal certified)
High

Requirement: Ship work that requires financial modeling and analysis (bloomberg terminal certified).

Proof: Demonstrated at prior roles.

Fit: direct
CANDIDATE DOCUMENTATION

Technical Proof Catalog

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PSDSUF
1st Place SDSU FIN 327 Investment Competition

Won campus investment competition demonstrating valuation and deal evaluation skills

FPF
Financial advisor at Prudential Financial

Built financial literacy programs and delivered tailored financial checklists while preparing clients for SIE and Series 7

FPLLC
Full sales cycle ownership at Pypes LLC

Lead consultative sales for high-ticket professional development programs with focus on CPL, CAC, and close rate optimization

VCICVC
VCIC Venture Capital Competition

Learned to valuate pre-IPO companies and identify signals driving successful venture outcomes

AE
Account Executive

Entry-Level — role fit: primary.

SD
Sales Development

Entry-Level — role fit: primary.

BD
Business Development

Entry-Level — role fit: secondary.

FA
Financial Analyst

Entry-Level — role fit: secondary.

PROOF EXHIBITS

Visual Evidence Index

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Portfolio

https://pypes.dev/ryan

Hosted candidate portfolio with positioning, proof points, and conversion kit surface for recruiter routing.

LinkedIn — professional network

www.linkedin.com/in/ryan-wolley-herrera-7a40a9199

Professional profile and recruiter connection path.

Personal site

gethiringfunnel.com/u/ryan

Additional portfolio and technical writing surface.

CONTACT AND CALL-TO-ACTION

Contact Ryan

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Ryan

Route this candidate now.

This kit is designed to survive internal forwarding. The fastest next step is a recruiter screen, hiring-manager review, referral handoff, or direct call.

Primary fit: Account Executive, Business Development Representative, Financial Analyst.

How to reach Ryan
Location: San Diego, US
Book a call →
Direct outreach is routed through the candidate's page to protect their contact info.
Internal handoff note

Ryan is a San Diego, US-based Account Executive. Early-career finance professional transitioning from financial advisory into sales-driven roles, combining Bloomberg Terminal expertise and financial modeling with hands-on sales cycle management. Bilingual (English/Spanish) with proven ability to analyze funnel metrics and close high-ticket deals. Best fit: Account Executive, Business Development Representative, Financial Analyst.